Belron

 

A model of coaching, to develop coaching capability and conversations through mindset shift

Clutterbuck Associates (CA) have been working with Belron® since Autumn 2010 on their global coaching capability programme which aims to develop a consistent approach and capability development of coaching across Belron®. A key focus is not just the coaching capability but the coaching mindset development of Belron® line managers.

Belron® is the world’s largest vehicle glass repair and replacement company with 25,000 employees in 32 countries and 5 continents.

CA were selected to partner with Belron® to design, support and implement a global coaching capability programme. This is for all employees with any line management or people management responsibility. CA are supporting Belron® to develop an integrated coaching strategy which includes “coaching conversations”.  We are working with them to develop an ongoing “community of practice” around coaching to embed and sustain these changes.

CA Support

Belron® has had numerous coaching skills programmes in various locations over the years with varying impact and result. CA were asked to develop a model of coaching, “The Belron® Way of Coaching” so that employees in all locations and regions have a consistent understanding and framework around coaching. CA researched the various coaching models and their impact and through this developed a model of coaching specifically for Belron® that incorporates:

• Skills and behaviours – What skills and behaviours do people need to have to enable great coaching conversations
• Mindset – What kind of mindset will enable people to have great coaching conversations
• The Conversations – How does someone need to structure a coaching conversation to achieve a successful outcome
• The Context – What global, organisational and learning and development considerations will inform my coaching conversations

The Belron® Way of Coaching

The CA “Coaching Conversations” approach and content has now been written to develop Belron® employees in these four areas. There will be four modules with core content and regions can access deeper learning through additional reading, e-learning and modules if required.  Some regions will adapt the format  but remain 80% core in approach. A modular approach enables bite size learning, reflection, practice, and development over time to ensure mindset and behavioural shift.

A combination of CA facilitation, or Belron® facilitation, dependent on the location and level of facilitators at Belron® will be used to take “coaching conversations” forward across Belron®.